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Meet Our Team

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What Our Customers Are Saying

The Gals Travel

Loving the new space at Identity Hairworks.

Alice, the founder has been in the business for a long time and constantly upgrades her skills overseas which is clear in the end result.

They use quality products and you can expect a high standard of professionalism, be it a haircut, colour or treatment. The team is not only professional, they are very friendly and sensitive to my needs. Always a pleasant experience to get my hair done here!

Wendy A.
Alice has been cutting my hair for near 20 years and she is excellent in her cutting skills. Her team is professional and good in colouring and treatment of hair. The products are good and my hair has been taken care very well. Highly recommended 👍🏻
Chris
Alice has been taking very good care of my hair and scalp for more than 2 decades. Since I have known Alice, I have stopped going to other hairstylists. Over the years, I have also recommended many of my friends and colleagues with hair and scalp issues to Alice. She is assisted by a team that is professional, customer orientated and reliable.
Heinrich G.
My Family and I , as well as some Friends and Colleagues have followed Alice and her Team to different locations over the past 22 years. The new Salon at the Millenia Walk is by far the most attractive and convenient one. Alice is probably the Best and Consistent Hair Stylist in Singapore and is highly recommended. Thank You and the very Best Wishes to the entire Team !
Angeline S.
Alice has been taking wonderful care of my hair for more than 20 years, now too for my daughter. It is always a pleasure having our hair done by her and her warm and professional team. We really appreciate and fully rely on their skill, quality of service and attention to detail, as I know many friends do. Thanks, Alice and team! We look forward to many more good years ahead.

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